Privacy Policy

Interested parties: Internet site users.

AR & CO Srl, in its capacity as Data Controller of your personal data, pursuant to and for the purposes of EU Regulation 2016/679 hereinafter 'GDPR', hereby informs you that the aforementioned legislation provides for the protection of data subjects with respect to the processing of personal data and that such processing will be based on principles of correctness, lawfulness, transparency and protection of your privacy and your rights.
Your personal data will be processed in accordance with the legislative provisions of the above-mentioned regulation and the confidentiality obligations set forth therein.
Purpose and legal basis of the processing: in particular, your data will be used for the following purposes relating to the execution of measures connected to contractual or pre-contractual obligations:

• technical and functional access to the Site, no data is kept after the browser is closed;
• advanced navigation purposes or personalized content management;
• statistical and navigation and user analysis purposes.

Your personal data may also, with your consent, be used for the following purposes:

• Marketing and Advertising purposes.

The provision of data is optional for you with regard to the above-mentioned purposes, and any refusal on your part to allow processing does not compromise the continuation of the relationship or the appropriateness of the processing itself.


Processing methods. Your personal data may be processed in the following ways:

• by means of electronic calculators using software systems managed by third parties;
• by means of electronic calculators using software systems managed or programmed directly;
• temporary treatment in anonymous form.

All processing takes place in compliance with the methods set out in articles 6 and 32 of the GDPR and through the adoption of the appropriate security measures provided for.
Your data will be processed only by personnel expressly authorised by the Data Controller and, in particular, by the following categories of employees:

• programmers and analysts;
• Marketing office.

Communication: Your data may be communicated to external parties for the correct management of the relationship and in particular to the following categories of Recipients including all duly appointed Data Processors:

• Facebook: Advertising service, Advertising targeting, Content personalization;
• Google: Advertising Service, Advertising Targeting, Analytics/Measurement, Content Personalization, Optimization.

Dissemination: Your personal data will not be disseminated in any way.
Your personal data may also be transferred, limited to the purposes indicated above, to the following countries:

• EU countries;
• United States.

Retention Period. We inform you that, in compliance with the principles of lawfulness, purpose limitation and data minimization, pursuant to art. 5 of the GDPR, the retention period of your personal data is:

• established for a period of time not exceeding the achievement of the purposes for which they are collected and processed for the execution and fulfillment
of the contractual purposes;
• established for a period of time not exceeding the completion of the services provided;
• established for a period of time not exceeding the achievement of the purposes for which they are collected and processed and in compliance with the mandatory timeframes
prescribed by law.

Cookie management: if you have any doubts or concerns about the use of cookies, you can always intervene to prevent them from being set and read, for example by changing the privacy settings in your browser to block certain types.
Since each browser – and often different versions of the same browser – also differ significantly from each other, if you prefer to act independently through your browser preferences, you can find detailed information on the necessary procedure in your browser guide. For an overview of the modes of action for the most common browsers, you can visit the address www.cookiepedia.co.uk.
Advertising companies also allow you to opt out of receiving targeted ads if you wish. This does not prevent the setting of cookies, but it does stop these companies from using and collecting certain data.
For more information and to opt out, visit www.youronlinechoices.eu/.
Owner: the Data Controller, pursuant to the Law, is AR & CO Srl (via Mazzini, 5, 20835 Muggiò (MB); VAT number: 03508300963; contactable at the following numbers: Telephone: 0039 039 2785262) ​​in the person of its legal representative pro tempore.
You have the right to obtain from the owner the cancellation (right to be forgotten), limitation, updating, rectification, portability, opposition to the processing of personal data concerning you, as well as in general you can exercise all the rights provided for by articles 15, 16, 17, 18, 19, 20, 21, 22 of the GDPR.

EU Regulation 2016/679: Articles 15, 16, 17, 18, 19, 20, 21, 22 – Rights of the Interested Party

1. The interested party has the right to obtain confirmation of the existence or otherwise of personal data concerning him, even if not yet registered, their communication in an intelligible form and the possibility of filing a complaint with the Supervisory Authority.
2. The interested party has the right to obtain the indication:

a. of the origin of the personal data;

b. of the purposes and methods of processing;

c. of the logic applied in case of processing carried out with the aid of electronic instruments;

d. of the identifying details of the owner, the managers and the designated representative pursuant to Article 5, paragraph 2;

e. the subjects or categories of subjects to whom the personal data may be communicated or who may become aware of them in their capacity as
designated representative in the territory of the State, of managers or persons in charge.

3. The interested party has the right to obtain:

a. the updating, rectification or, when there is interest, the integration of the data;

b. the cancellation, transformation into anonymous form or blocking of data processed in violation of the law, including those for which it is not necessary to
retention in relation to the purposes for which the data were collected or subsequently processed;

c. the certification that the operations referred to in letters a) and b) have been brought to the attention, also with regard to their content, of those responsible
which the data have been communicated or disseminated, except in the case where such fulfillment proves impossible or involves the use of means
manifestly disproportionate to the right protected;

d. data portability.

4. The interested party has the right to object, in whole or in part:

a. for legitimate reasons to the processing of personal data concerning him/her, even if pertinent to the purpose of the collection;

b. to the processing of personal data concerning him/her for the purpose of sending advertising or direct sales material or for carrying out market research.
market or commercial communication.